By Bill Ramsey
Bakersfield Californian | July 2006
“Never look a Trekkie in the eye.” Those words were thrown down like a gauntlet from a costumed “Star Wars” fan scoffing at the approach of an the old-fashioned Star Trekker through the throngs of the tens of thousands in attendance at this year's Comic-Con in San Diego. If “Star Wars” fans think Trekkies are crazy, the under-30 Manga set was baffled at the lot of them.
Comic book conventions have come a long way since I attended my first one 29 years ago, when Spiderman, Superman and, of course, Trekkies, were in abundance. Today, updated still are plentiful, if unrecognizable to me. But there are also hundreds of new, high-tech comic book heroes — and anti-heroes — appearing at a rate accelerating as quickly as Hollywood can convert them to a movie or hot new video game.
There's certainly none of the comic book geek stigma I suffered when attending my first comic book convention in the 1970s with my fellow social outcasts. By the 120,000 people who attended this year's Comic-Con International convention in San Diego July 20-23, including some of Hollywood's hottest actors and directors, being a comic book fan is being “in” with the celebrity crowd — or so you’d think. Even the 3,000 credentialed press corps fell under the spell of the phenomenon. And that’s exactly how the comic convention has evolved: a bona fide pop culture extravaganza.
This year, I was among that throng for the first time in decades, fascinated by the gargantuan size and appeal and, admittedly, tapping a long dormant geek desire to view a modern convention and what I'd been missing since I last attended one more than a quarter-century ago.
The 36-year-old Comic-Con began like many other comic book and science fiction conventions. The first was held in 1970 in the basement of the historic U.S. Grant Hotel in downtown San Diego and reportedly attracted only a few hundred fans. Today, it occupies acres and acres of every available space in the cavernous San Diego Convention Center, spilling out onto downtown streets and into the city's harbor parks.
If comic book geeks have quietly inherited the earth, they have also inherited Hollywood, with the comics-to-screen hoopla becoming more the norm at each year's massive gathering.
Celebrities abound at Comic-Con each year. Aside from such regulars as directors Quentin Tarantino and Kevin Smith are the actors who populate the movies based on comic books. This year, “Spiderman” star Tobey Maguire stopped by to talk about the upcoming “Spiderman 3.” Nicolas Cage and Eva Mendes were there to promote their upcoming “Ghost Rider” movie — a spin-off of a lesser-known, bleaker Marvel Comics series.
Back in the 1970s, you were lucky to encounter a minor cast member from the “Star Trek” series, or maybe an aging Adam West to talk about the old Batman television series. But that didn't matter as much as meeting your favorite artist or writer. For comic book fans, such talents as John Byrne or Marv Wolfman were the celebrities. To get an autograph, snap a photo and spend a few moments chatting about your favorite character was what made those conventions a thrill. More than that, said Brad McGill, a longtime comic book fan and former convention dealer from Chattanooga, Tenn., it was the one time each year you could be among your own kind.
“I felt like I was somebody,” McGill said, who fondly recalls attending the popular Chattanooga-based Chattacon during the late 1970s. “We were the geeks at school, but at the convention we were kings of the world for a weekend.”
In their early days, comic conventions were mostly held at discount hotels in dingy ballrooms on the outskirts of town. But that didn't matter to fans of the era. We were in search of our own personal Holy Grail – the one comic book we had always wanted but lost or never found.
I still remember my first convention, the same Chattacon that McGill also attended in my hometown of Chattanooga in 1977. Like Comic-Con, Chattacon fans attended year after year, kindred spirits who enjoyed the company of their fellow geeks in a place where nobody was pointing fingers and sniggering. Here, they were free to argue the finer points of the construction of the fictional Starship Enterprise or ponder comic book plot lines for hours. And, as McGill pointed out, it was $10 for a weekend of all the beer you could drink and the priceless enjoyment of being around fellow fans.
Things have changed, but there still are acres of comic books and toy comic book characters for sale at Comic-Con, although the convention has evolved into at least a quarter of a mile of visual feasts in the form of big-screen animation, movies, film shorts, interactive video game displays and musical performances.
For many, the freebie comic books, buttons and toys are just as much a draw as the endless number of photo ops with sometimes scantily clad costumed comic book characters. Fans also can claim bragging rights as the first to try upcoming video games and at least snippets of comic-inspired films not yet in the theaters.
Such young fans as Bakersfield actor, comedian and aspiring comic book writer Michael Armendariz represent a newer generation. A member of the local comedy troupe The Blacklist, the 27-year-old Armendariz began pursuing comedy after high school, but his fascination with comic books runs deep into his childhood.
"Growing up, ever since first Superman movie, I was into them," he said. “From about the age of 10 on, I began reading Batman and superhero stuff."
Armendariz attended his first Comic-Con 13 years ago and is still an unabashed fan who counts the event among the highlights of his year. Asked about the changes the event has experienced in those years, Armendariz said the introduction of movies and media into the world of comic books and science fiction are a natural evolution.
"Back in grade school,” he said. “I'd go to meet my favorite artists and writers. Now, it's a nice blend, because I like movies and comic books. I've seen an ebb and flow over the past decade. Things go in cycles, but comics never lose their popularity. Most people these days go for the Hollywood scene, not the comic books, but the core characters and comic book lovers are still there."
What is encouraging is that at the center of every year's Comic-Con is the very serious business of comic book collectibles, from boxes of well-read comics and newer editions from up-and-coming comic book artists to elaborate displays of vintage comics with some very high price tags. That's where dealers like Scott Hudlow come in.
Hudlow is an archaeologist, instructor at Bakersfield College and veteran exhibitor of comic books popular and rare. This year was his 10th at selling comic books and his fifth at Comic-Con. For Ludlow, comic books will always be the mainstay of these conventions.
"The show has changed due to many factors, and it has simple grown extremely large,” Hudlow said, taking a break from his booth filled with displays and dozens of boxes of comics. “Movies and media guests add people, but for the most part, these guests are not on the floor, so they don't really affect the day-to-day business of the show for dealers.”
Hudlow, who grew up as a comic book fan and collector and visits smaller conventions around the state and western region several times a year, said the San Diego event is truly comic book Mecca for fans and dealers.
"Comic-Con is fun, but it's also stressful due to its size and the amount of distractions around you, like the people in outlandish costumes,” Hudlow said. "It really is a world unto itself. It really doesn't compare to anything else.”
For him, and for geeks like me, it will always be the comic books that bring me back.
Tags: Comic-Con, Pop Culture, San Diego